Akshay Kumar’s Rustom and Hrithik Roshan’s Mohenjo Daro were premiered on the same date. Though Rustom had beaten Mohenjo Daro at the box office, however, it has failed to beat it on its TV premier.
Mohenjo Daro generated around 49,43,000 impressions which is a decent number. Whereas Rustom fared very badly as it only managed to get 21 lakhs impressions which is less han half of Mohenjo Daro. Though it was shown on Zee HD channels.
Akshay Kumar has been a huge crowd puller on Television as even his underperformed films fare well on TV. However his core fan following is not like films like Airlift and Rustom as both of them have failed to enter into top 10.